Attract users and exceed your KPIs with first-class UX design.
Key performance indicators are literally the key to successful UX design. They show how effective the UX design of a website, app or other digital product is. They help to evaluate the success of the design by measuring aspects such as user satisfaction, usability, engagement, conversion rates and other relevant factors.
Benefit from our extensive expertise in UX design to not only win the hearts of your users, but also to achieve a significant and measurable boost in your company's performance.
Leverage UX design to boost your business
Better user experience can be a powerful competitive advantage.
Increase engagement
Improve user loyalty and increase active engagement by continuously offering unique and engaging content on your website. This will encourage users to visit your website more often and engage more intensively with its offerings.
Boost conversions
Design a strategically thought-out user journey that harmonises seamlessly with your business goals and efficiently guides users to conversion. This journey should be designed to optimise the user experience while promoting your business ambitions.
Drive revenue
By gaining a deep understanding of your users' needs and preferences, you can strategically refine your business plan and develop an offer that is in high demand in the market.
Minimize risk
Through effective UX design, you can significantly reduce the risk of implementing unnecessary features and adapt more efficiently to market requirements to achieve an optimal match between product and market needs.
UX services for every stage of product development
Our expertise enables us to provide comprehensive support for your project from start to finish or to develop targeted innovative solutions for specific challenges in your project. Whether you are at the beginning of realising a visionary idea for a new product or want to improve the quality of an existing solution, our team is at your side as a competent partner. Our aim is to develop a product that is not only precisely tailored to the needs of your users, but also generates measurable commercial success. Our aim is to work with you to create a solution that is characterised by technological brilliance and market-driven functionality, thus paving the way for your success.
UX Design
Define value propositions, address specific customer expectations, map out product flow.
UX Review
Audit with optional benchmarks, identify the most burning issues in two weeks.
UX Writing
Improve conversions by speaking the language of your users across your product.
User Testing
Optimize your product based on qualitative and quantitative insights from users.
User Research
Validate your assumptions with data analysis to create a solid product strategy.
Design process based on proven, innovative und results-orientated methods that deliver impressive results
Over the years, we have continuously worked to optimise our processes and integrate industry-leading practices to ensure the highest standards in UX design. We are aware that the needs and behavioural patterns of your users can change. That's why we rely on a range of tried and tested tools and methods to continuously develop outstanding products and services that meet changing requirements.
Research and Analysis
We conduct research to understand user needs and behaviors, as well as industry and competitor trends.
Information Architecture
We organize content and structure to create intuitive and user-friendly experiences.
Wireframing
We create low-fidelity wireframes to outline the layout and structure of the interface, allowing for design refinement.
Prototyping
We create interactive prototypes to test and refine the design, ensuring usability and functionality.
Usability Testing
We conduct usability testing to gather feedback and insights, which we use to optimize the design and user experience.
User Journey Mapping
We map out the user's journey through the product or website, identifying opportunities to improve the user experience.
Latest from Oxif
TangoTunes
TangoTunes is an Austrian-Argentine project with the aim to preserve the music of Tango Argentino. This way, we also preserve and support a piece of Argentine culture, which was declared World Heritage several years ago.
TangoTunes purchases selected collections of vinyl and shellac records from collectors in Argentina and digitalizes them in a highly difficult process. Since the beginning of 2013, approximately 1.000 vinyl records and 5.000 shellac records are successively being digitalized with precision and care. We offer these Tango recordings – our "tunes“ – to Tango lovers in our online store. Our product catalog is constantly expanding – it pays off to have a look more frequently!
Gentletent UX/UI Research and Redesign
GentleTent is a company that specializes in manufacturing and selling innovative and eco-friendly camping equipment. The company was in need of a new UX/UI design for their website, as their previous design was outdated and lacked user-friendliness. In this case study, we will explore the UX/UI design process that I undertook for GentleTent.
- Research
- Wireframes
- Visual Design
- Prototyping and User Testing
- Implementation
- Develop and Results
ModMan Online Clothing Retailer
ModMan is a clothing retailer that specializes in trendy and fashionable clothing for men. The company was in need of a new online shop and brand identity that would attract their target audience and improve their online presence. In this case study, we will explore the process of creating an online shop and brand identity for ModMan, including the UX/UI design process.
In conclusion, the process of creating an online shop and brand identity for ModMan was a success. By creating a modern and stylish brand identity, and designing a user-friendly and visually appealing online shop, we were able to meet the goals of the client and exceed the expectations of their customers. The UX/UI design process was crucial in creating a website that met the needs of the target audience and provided a seamless user experience.
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